Retail News

Reebok chooses Foot Locker as exclusive partner for Question shoe relaunch

Reported by Retail Dive, Cara Salpini on Nov 2, 11:20 AM ET

After reentering the basketball arena last year, the retailer’s latest effort in the space is a reimagining of Allen Iverson’s 1996 Reebok Question. Reebok is going back to the ’90s for its most recent basketball effort. The athletics retailer, which reentered the performance basketball arena last year, is introducing a new version of the Reebok Question that debuted in 1996 alongside Allen Iverson. The Reebok Question Mid Recoded preserves the same design as the original but features improved cushioning and traction, per a company press release. The shoe, which will cost $170, launches Nov. 10 in the U.S.

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More Retail News

Boot Barn ramps up store openings despite lowering outlook

Shakeup at Old Navy continues amid merchandising struggles

Consumers want to feel the holiday spirit. A good store experience can help.

Carter’s new chief product officer is from H&M

Walmart plans $400M Texas distribution center

Walmart dishes up holiday meal deal