Retail News
FTC orders Target, Walmart to provide details in personalized pricing inquiry
Reported by Retail Dive, Dani James on

The agency sent the order to nine companies to examine how personal data is being used, even through loyalty programs, to potentially alter price tags. The orders — which were also sent to several airline companies, ride-sharing firms and food delivery entities — require the retailers to provide details to help assess if the “pricing for a ticket, ride share, food delivery or other product or service varies from one person to the next” based on analysis of personal data from artificial intelligence and more.
Read the full story at Retail Dive(opens in a new tab)This is a short excerpt credited to Retail Dive; the full article is on the publisher's site. CheckDealsDaily doesn't edit or verify third-party reporting. Prices mentioned in news stories can change — check the verified deals for prices we track.





