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The mall is thriving. Here's what's driving its success and why it matters to retailers.
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Retailers have spent years investing in personalization. Loyalty programs track purchases, customer data platforms build detailed buyer profiles, and AI generates increasingly relevant recommendations. Yet many retailers still struggle to deliver personalized experiences once customers arrive in-store. Because the most important element of in-store personalization isn’t the data itself. It’s the associate standing in front of the customer. Being genuinely helpful is how associates deliver great customer experiences, and it’s often a gateway to using all the data you’ve collected to drive more sales.
Retail Dive
Three barriers hinder agentic optimization. Discover how AI agents evaluate products and sway shoppers.
Retail Dive
It’s full circle for Lanessa Elrod, who had previous stints at all three Exemplar Luxury Group banners — Bergdorf, Saks Fifth Avenue and Neiman Marcus. With this appointment, Bergdorf Goodman, which is celebrating its 125th anniversary this year, is signaling its dedication to continuity and institutional memory. Writing about her return on LinkedIn, Elrod called it “a deeply special full-circle moment.” In a statement, van Raemdonck said her return “marks an important step in advancing our strategic priorities and further strengthening Bergdorf's position as the pinnacle of luxury." Of Exemplar’s three full-line banners, Bergdorf largely stayed above the fray as…
Retail Dive
Andy Jassy spoke in depth about AWS and AI during a Q3 earnings call, but reiterated the importance of the company’s store progress. Amazon’s online store net sales in the third quarter grew 2% year over year to $68.5 billion. The company’s physical store net sales increased at the same rate to $5.7 billion, according to a Thursday press release. CEO Andy Jassy — who spoke at length about Amazon Web Services and AI investments on an analyst call — thinks retail is still an important part of the broader business.
Retail Dive
The chief executive stepped down following the outdoor retailer’s go-private deal. Meanwhile, the agency has been focused on how retailers set prices. It’s been another week with far more retail news than there is time in the day. Below, we break down some things you may have missed during the week and what we’re still thinking about. From Brooks’ Q3 results to Aritzia’s five-year plan, here’s our closeout for the week. Roots has completed its go-private transaction, according to a Monday press release. The retailer entered into an agreement to be acquired by Marquee Brands in August.
Retail Dive
The Pink Mini Bar features collaborations with Vacation, Mario Badescu and Fazit and will have a dedicated section featuring the products in stores. The Pink beauty collection comes as Victoria’s Secret continues its rebound and leans into its strongest categories. For the second quarter of fiscal 2026, the lingerie giant posted a 10% year-over-year net sales gain to $1.6 billion , driven in part by the company’s Pink brands and its beauty business . The Mini Bar combines those two high-performing categories and expands Pink’s existing beauty line “beyond its core assortment,” the company said in its Wednesday release.